10 BRICS fashion designers that should be on your radar

The fashion industry is a profitable industry that exists in every corner of the world. Leaders of  the BRICS coalition during the 10th summit of the multinational bloc in South Africa, Johannesburg – pledged to collaboration beyond economics and politics. 

BRICS arts and culture ministers, on 31 October signed a declaration that is set to increase and accelerate cooperation in Arts, Anime and culture and further agreed to engage the New Development Bank to fund arts and culture programmes. 

The bloc’s eagerness to accelerate arts and culture cooperation was made evident at the South African Fashion Week (SAFW) – BRICS designers for the first time showcased at the SAFW. 

Here are some of BRICS fashion designers that you must know; 

Brazil

Best known for his avant-garde design aesthetic and eclectic prints, Brazilian designer, Alexandre Herchcovitch is  a designer who is able to transform classic into modern, simple into glamorous, easy into complex. His designs have been sent down the runways of New York, Paris, London and São Paulo Fashion Weeks.Herchcovitch was instructed by his mother, Regina, to model and sew from an early age, quickly becoming her personal stylist in his pre-teen years.

Image source: WGSN 

Barbara Casasola was born in London but raised Brazil-born fashion designer. She showcases two womenswear collections a year for her label during London Fashion Week. Casasola graduated first in her class in 2007 from Istituto Marangoni, Milan, Italy after which she was hired by Roberto Cavalli in Florence as assistant designer for the women’s wear main line. Casasola stayed with Cavalli in Florence for nearly three years before she moved to Paris to consult for a number of major fashion houses. She made her catwalk debut at White Cube in 2013, and her Spring Summer 2014 show was dubbed a “triumphant first showing” by CR Fashion Book. Casasola designs from her studio in London and her collections are made in Italy and available at department stores and boutiques such as Harvey Nichols, Matches, Joseph, Net-a-Porter, Luisa via Roma Florence, Joyce Hong Kong and online at Moda Operandi. Her garments have been worn by Kate Bosworth, Rita Ora, Alicia Vikander and Gwyneth Paltrow.

Image Source: Net-A-Porter

Russia

Alexander Terekhov is a Moscow Institute of Fashion and Design graduate Alexander Terekhov and is fortunate to have gained experience at Yves Saint Laurent fashion house in couture capital Paris. Terekhov is known for his sensitivity to sensual femininity and close attention to tailoring. He has partnered with Walt Disney to create a collection of beautiful gowns, all inspired by the film The Wizard of Oz, titled The Great and Powerful and has also teamed with the Italian handbag brand Coccinelle. Terekhov’s brand was established more than ten years ago and in 2011 he was awarded with the title of Designer of the Year at Russian GQ Magazine‘s Man of the Year Awards.

Image source: Luckypony 

Gosha Rubchinskiy, is a Russian fashion designer and photographer and the founder of his eponymous brand  Rubchinskiy takes inspiration from the fall of the Iron Curtain, Russian street and youth culture, and his experiences to create his collections, pushing Russian iconography, both past and present, onto the world stage through his runway shows and his imagery.

Image source: Highsnobiety

India

Manish Malhotra was born in London but raised in Mumbai and first entered into the world of fashion as a model, before becoming a Bollywood costume designer in 1990. Ever since, he’s become a household familiar in Indian fashion. Malhotra has styled over 1000 films and known for redefining and modernising Bollywood costume design. Malhotra’s high couture label was launched in 1998 and fuses traditional Indian colours, fabrics and embroidery.

Image source: Fashion101.in 

Tarun Tahiliani is India’s answer to Karl Lagerfeld. He is famous in the Indian fashion  industry for his couture bridal gowns. After completing his primary education from Doon Boarding School, Dehradun in 1980, Tarun joined from St. Stephen’s College in Delhi.

Image source: WedMeGood 

China

Guo Pei is one of China’s first-class designers; more often than not the one celebrities call on for special events. She has is well-known to Chinese fashion circles since her career took off at the age of 19. Pei as received both local and international won recognition for her garments which are both modern and displays Chinese elements like embroidery. Pei’s design company is named “Mei Gui Fang”.

Image Source: Pinterest 

Jimmy Choo is a Malaysian fashion designer based in the United Kingdom. He is best known for co-founding Jimmy Choo Ltd, which became known for its handmade women’s shoes. Choo worked at two design companies for a total of nine years before opening his own business. Choo’s parents moved to Britain to help him get started, and he eventually expanded the business by opening his own shop in 1986, renting an old hospital building. His craftsmanship and designs were soon noticed at London Fashion Week in 1988.

South Africa

Thabo Makhetha-Kwinana is a luxury women’s wear fashion designer, founder of the Thabo Makhetha fashion label. Founded in 2009 the label is best known for pret-a-porter range of capes inspired and made from traditional Basotho blankets, known as Kobo Ea Bohali or Kobo by Thabo Makhetha. Makhetha uses her designs to communicate and showcase her culture as a Mosotho woman.

Image source: The culture trip 

Sindiso Khumalo was born in Botswana and raised in Durban, Sindiso Khumalo studied architecture at the University of Cape Town before moving to London to work in the offices of architect David Adjaye. She went on to study a Masters in Design for Textile Futures at Central St Martins College of Art and Design, graduating with distinction. In February 2012, Khumalo launched her eponymous label off the back of the Elle New Talent competition, of which she was a finalist.

Image source: Fab Magazine 

 

By: Kgothatso Nkanyane

 

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